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TOUR OF BRITAIN WELCOMES LOCAL CUMBRIAN SPONSORS

The end of term summer term is always a magical moment for school children and ToBi, the official mascot of the Aviva Tour of Britain, helped make it even more magical for two primary schools in Cumbria this week.
Yanwath School near Penrith and All Saints Primary School in Cockermouth are both on the route of the two Cumbrian stages of the big race, which will be just 50 days away from starting this weekend (Saturday 18 July)

ToBi visited the schools to encourage any last-minute entries in the 'Design the starting flag' and 'Design the winner's jersey' school competitions, which closes for entrants on the last day of the school term.

The two local sponsors of the competitions, Cockermouth-based automotive engineering business M-Sport and United Utilities were also at the schools to mark their backing of the big race. Both M-Sport (starting flag) and United Utilities (winner's jersey) will be involved in the judging, with the winners announced at the end of the summer holidays.

The two companies say backing the Cumbrian stages of the UK's largest free sporting event is an important symbol of their support for the local community, as they recognise the economic and longer-term benefits the Aviva Tour of Britain brings to the county.

Malcolm Wilson, Former World Championship rally driver and owner of Cockermouth-based automotive engineering business M-Sport, said:

"Cockermouth will have never seen anything like the start of the Tour before and we're excited to be getting behind the race. For me, there is no bigger adrenaline rush than being behind the wheel of a world rally car, and I'm sure it's something similar for the cyclists at the start line of the Tour of Britain. I'd like to see the flag competition entries come up with a design that captures all of the excitement, energy and glory that comes with competing at the top level of your chosen sport."